{"id":7447,"date":"2016-04-18T10:31:33","date_gmt":"2016-04-18T07:31:33","guid":{"rendered":"http:\/\/www.onlinemagazine.gr\/?p=7447"},"modified":"2016-04-18T10:31:33","modified_gmt":"2016-04-18T07:31:33","slug":"%cf%80%cf%8e%cf%82-%ce%bd%ce%b1-%ce%be%ce%b5%ce%ba%ce%b9%ce%bd%ce%ae%cf%83%ce%b5%cf%84%ce%b5-%ce%b4%ce%b9%ce%b1%cf%86%ce%b7%ce%bc%ce%b9%cf%83%cf%84%ce%b9%ce%ba%ce%ae-%ce%ba%ce%b1%ce%bc%cf%80%ce%ac","status":"publish","type":"post","link":"https:\/\/www.onlinemagazine.gr\/?p=7447","title":{"rendered":"\u03a0\u03ce\u03c2 \u03bd\u03b1 \u03be\u03b5\u03ba\u03b9\u03bd\u03ae\u03c3\u03b5\u03c4\u03b5 \u03b4\u03b9\u03b1\u03c6\u03b7\u03bc\u03b9\u03c3\u03c4\u03b9\u03ba\u03ae \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b1 \u03c3\u03c4\u03bf Instagram;"},"content":{"rendered":"<p>\u0395\u03af\u03bd\u03b1\u03b9 \u03b3\u03b5\u03bd\u03b9\u03ba\u03ac \u03c0\u03b1\u03c1\u03b1\u03b4\u03b5\u03ba\u03c4\u03cc \u03cc\u03c4\u03b9 \u03b5\u03ba\u03c4\u03cc\u03c2 \u03b1\u03c0\u03cc \u03c4\u03b7\u03bd <a href=\"https:\/\/www.netplanet.gr\/\">\u03ba\u03b1\u03c4\u03b1\u03c3\u03ba\u03b5\u03c5\u03ae \u03b9\u03c3\u03c4\u03bf\u03c3\u03b5\u03bb\u03af\u03b4\u03c9\u03bd<\/a> \u03ba\u03b1\u03b9 \u03c4\u03b7 \u03b4\u03b9\u03b1\u03c6\u03ae\u03bc\u03b9\u03c3\u03b7 \u03bc\u03ad\u03c3\u03c9 \u03c4\u03b7\u03c2 Google, \u03bf\u03b9 \u03b4\u03b9\u03b1\u03c6\u03b7\u03bc\u03af\u03c3\u03b5\u03b9\u03c2 \u03bc\u03ad\u03c3\u03c9 \u03c4\u03c9\u03bd social media \u03ba\u03b1\u03b9 \u03b5\u03b9\u03b4\u03b9\u03ba\u03cc\u03c4\u03b5\u03c1\u03b1 \u03c4\u03bf\u03c5 Instagram, \u03ad\u03c7\u03bf\u03c5\u03bd \u03ae\u03b4\u03b7 \u03b5\u03bd\u03c3\u03c9\u03bc\u03b1\u03c4\u03c9\u03b8\u03b5\u03af \u03b4\u03c5\u03bd\u03b1\u03bc\u03b9\u03ba\u03ac \u03c3\u03c4\u03bf \u03c7\u03ce\u03c1\u03bf \u03c4\u03bf\u03c5 Web Marketing.<\/p>\n<p><a href=\"http:\/\/www.onlinemagazine.gr\/wp-content\/uploads\/instagram.jpg\" rel=\"attachment wp-att-7448\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-7448\" src=\"http:\/\/www.onlinemagazine.gr\/wp-content\/uploads\/instagram.jpg\" alt=\"instagram\" width=\"639\" height=\"303\" srcset=\"https:\/\/www.onlinemagazine.gr\/wp-content\/uploads\/instagram.jpg 639w, https:\/\/www.onlinemagazine.gr\/wp-content\/uploads\/instagram-300x142.jpg 300w\" sizes=\"auto, (max-width: 639px) 100vw, 639px\" \/><\/a><!--more--><\/p>\n<p>\u03a0\u03b1\u03c1\u03b1\u03ba\u03ac\u03c4\u03c9, \u03c3\u03b1\u03c2 \u03c0\u03b1\u03c1\u03bf\u03c5\u03c3\u03b9\u03ac\u03b6\u03bf\u03c5\u03bc\u03b5 \u03bc\u03b5\u03c1\u03b9\u03ba\u03ad\u03c2 \u03ba\u03bf\u03c1\u03c5\u03c6\u03b1\u03af\u03b5\u03c2 \u03c3\u03c5\u03bc\u03b2\u03bf\u03c5\u03bb\u03ad\u03c2 \u03bc\u03b1\u03c2 \u03b3\u03b9\u03b1 \u03bc\u03b9\u03b1 \u03c0\u03b5\u03c4\u03c5\u03c7\u03b7\u03bc\u03ad\u03bd\u03b7 \u03b4\u03b9\u03b1\u03c6\u03b7\u03bc\u03b9\u03c3\u03c4\u03b9\u03ba\u03ae \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b1 \u03c3\u03c4\u03bf Instagram:<\/p>\n<ol>\n<li><strong> \u0394\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03ae\u03c3\u03c4\u03b5 \u03c3\u03c5\u03bd\u03b1\u03c1\u03c0\u03b1\u03c3\u03c4\u03b9\u03ba\u03cc \u03bf\u03c0\u03c4\u03b9\u03ba\u03cc \u03c0\u03b5\u03c1\u03b9\u03b5\u03c7\u03cc\u03bc\u03b5\u03bd\u03bf<\/strong><\/li>\n<\/ol>\n<p>\u0397 \u03b9\u03b4\u03ad\u03b1 \u03b1\u03c5\u03c4\u03ae \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03bc\u03bf\u03b9\u03ac\u03b6\u03b5\u03b9 \u03ba\u03ac\u03c0\u03c9\u03c2 \u03c0\u03c1\u03bf\u03c6\u03b1\u03bd\u03ae\u03c2, \u03c0\u03b1\u03c1&#8217; \u03cc\u03bb\u03b1 \u03b1\u03c5\u03c4\u03ac \u03b5\u03af\u03bd\u03b1\u03b9 \u03ba\u03ac\u03c4\u03b9 \u03c0\u03bf\u03c5 \u03b8\u03b1 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03c0\u03b5\u03c1\u03b9\u03bb\u03b1\u03bc\u03b2\u03ac\u03bd\u03b5\u03c4\u03b1\u03b9 \u03c3\u03b5 \u03ba\u03ac\u03b8\u03b5 \u03c3\u03c5\u03b6\u03ae\u03c4\u03b7\u03c3\u03b7 \u03b3\u03cd\u03c1\u03c9 \u03b1\u03c0\u03cc \u03c3\u03c4\u03c1\u03b1\u03c4\u03b7\u03b3\u03b9\u03ba\u03ad\u03c2 \u03c3\u03c4\u03bf Instagram. \u0392\u03b5\u03b2\u03b1\u03b9\u03c9\u03b8\u03b5\u03af\u03c4\u03b5 \u03cc\u03c4\u03b9 \u03c7\u03c1\u03b7\u03c3\u03b9\u03bc\u03bf\u03c0\u03bf\u03b9\u03b5\u03af\u03c4\u03b5 \u03b1\u03c0\u03bf\u03ba\u03bb\u03b5\u03b9\u03c3\u03c4\u03b9\u03ba\u03ac \u03be\u03b5\u03c7\u03c9\u03c1\u03b9\u03c3\u03c4\u03ad\u03c2 \u03b5\u03b9\u03ba\u03cc\u03bd\u03b5\u03c2 \u03ba\u03b1\u03b9 \u03b2\u03af\u03bd\u03c4\u03b5\u03bf \u03c3\u03c4\u03b9\u03c2 \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b5\u03c2 \u03c3\u03b1\u03c2. \u03a3\u03b5 \u03b1\u03bd\u03c4\u03af\u03b8\u03b5\u03c3\u03b7 \u03bc\u03b5 \u03c4\u03b7 \u03b4\u03b9\u03b1\u03c6\u03ae\u03bc\u03b9\u03c3\u03b7 \u03c3\u03b5 \u03ac\u03bb\u03bb\u03b1 \u03bc\u03ad\u03c3\u03b1 \u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03b9\u03ba\u03ae\u03c2 \u03b4\u03b9\u03ba\u03c4\u03cd\u03c9\u03c3\u03b7\u03c2, \u03cc\u03c0\u03bf\u03c5 \u03b7 \u03c0\u03c1\u03bf\u03c3\u03bf\u03c7\u03ae \u03b5\u03c3\u03c4\u03b9\u03ac\u03b6\u03b5\u03c4\u03b1\u03b9 \u03c3\u03c4\u03bf \u03ba\u03b5\u03af\u03bc\u03b5\u03bd\u03bf \u03c0\u03b1\u03c1\u03cc\u03c4\u03c1\u03c5\u03bd\u03c3\u03b7\u03c2 \u03b3\u03b9\u03b1 \u03b4\u03c1\u03ac\u03c3\u03b7 (Call-To-Action, \u03c3\u03c5\u03bd\u03c4. CTA), \u03c4\u03bf \u03c3\u03c4\u03b9\u03bb \u03b3\u03c1\u03b1\u03c6\u03ae\u03c2 \u03ae \u03ba\u03b1\u03b9 \u03c4\u03b7 \u03b3\u03c1\u03b1\u03bc\u03bc\u03b1\u03c4\u03bf\u03c3\u03b5\u03b9\u03c1\u03ac, \u03c3\u03c4\u03b7 \u03b4\u03b9\u03b1\u03c6\u03ae\u03bc\u03b9\u03c3\u03b7 \u03c3\u03c4\u03bf Instagram \u03c4\u03bf \u03b2\u03b1\u03c3\u03b9\u03ba\u03cc \u03b5\u03af\u03bd\u03b1\u03b9 \u03bd\u03b1 \u03b5\u03bc\u03c0\u03bd\u03ad\u03b5\u03b9 \u03b7 \u03b5\u03b9\u03ba\u03cc\u03bd\u03b1. \u0391\u03c5\u03c4\u03cc \u03c3\u03b7\u03bc\u03b1\u03af\u03bd\u03b5\u03b9 \u03cc\u03c4\u03b9 \u03b8\u03b1 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd&#8217; \u03b1\u03c0\u03bf\u03c6\u03cd\u03b3\u03b5\u03c4\u03b5 \u03c4\u03bf \u03bd\u03b1 \u03c0\u03c1\u03bf\u03c3\u03b1\u03c1\u03bc\u03cc\u03c3\u03b5\u03c4\u03b5 \u03b1\u03c0\u03bb\u03ce\u03c2 \u03c3\u03c4\u03b9\u03c2 \u03c0\u03c1\u03bf\u03b4\u03b9\u03b1\u03b3\u03c1\u03b1\u03c6\u03ad\u03c2 \u03c4\u03bf\u03c5 Instagram \u03b4\u03b9\u03b1\u03c6\u03b7\u03bc\u03af\u03c3\u03b5\u03b9\u03c2 \u03c0\u03bf\u03c5 \u03c6\u03c4\u03b9\u03ac\u03be\u03b1\u03c4\u03b5 \u03b3\u03b9\u03b1 \u03ac\u03bb\u03bb\u03b5\u03c2 \u03c0\u03bb\u03b1\u03c4\u03c6\u03cc\u03c1\u03bc\u03b5\u03c2. \u039f\u03b9 \u03b4\u03b9\u03b1\u03c6\u03b7\u03bc\u03af\u03c3\u03b5\u03b9\u03c2 \u03c3\u03b1\u03c2 \u03b1\u03c5\u03c4\u03ad\u03c2 \u03bf\u03c6\u03b5\u03af\u03bb\u03bf\u03c5\u03bd \u03bd\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c3\u03c7\u03b5\u03b4\u03b9\u03b1\u03c3\u03bc\u03ad\u03bd\u03b5\u03c2 \u03ad\u03c7\u03bf\u03bd\u03c4\u03b1\u03c2 \u03ba\u03b1\u03c4\u03ac \u03bd\u03bf\u03c5 \u03c4\u03b1 \u03bc\u03bf\u03bd\u03b1\u03b4\u03b9\u03ba\u03ac \u03c7\u03b1\u03c1\u03b1\u03ba\u03c4\u03b7\u03c1\u03b9\u03c3\u03c4\u03b9\u03ba\u03ac \u03c4\u03b7\u03c2 mobile \u03b5\u03c6\u03b1\u03c1\u03bc\u03bf\u03b3\u03ae\u03c2 \u03c0\u03bf\u03c5 \u03bb\u03ad\u03b3\u03b5\u03c4\u03b1\u03b9 Instagram.<\/p>\n<p>\u0399\u03b4\u03bf\u03cd 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\u03ac\u03bb\u03bb\u03b1 \u03bc\u03ad\u03c3\u03b1 \u03c0\u03bb\u03b7\u03c1\u03c9\u03bc\u03ad\u03bd\u03c9\u03bd \u03b4\u03b9\u03b1\u03c6\u03b7\u03bc\u03af\u03c3\u03b5\u03ce\u03bd \u03c3\u03b1\u03c2. \u039a\u03ac\u03c4\u03b9 \u03c4\u03ad\u03c4\u03bf\u03b9\u03bf \u03b5\u03be\u03b1\u03c3\u03c6\u03b1\u03bb\u03af\u03b6\u03b5\u03b9 \u03c3\u03c5\u03c3\u03c7\u03ad\u03c4\u03b9\u03c3\u03b7 \u03c4\u03bf\u03c5 \u03ba\u03bf\u03b9\u03bd\u03bf\u03cd \u03bc\u03b5 \u03c4\u03bf brand \u03c3\u03b1\u03c2 (brand linkage). \u0391\u03c5\u03c4\u03cc \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03c5\u03bb\u03bf\u03c0\u03bf\u03b9\u03b7\u03b8\u03b5\u03af \u03c3\u03c4\u03b7 \u03bc\u03bf\u03c1\u03c6\u03ae \u03b5\u03bd\u03cc\u03c2 \u03bb\u03bf\u03b3\u03bf\u03c4\u03cd\u03c0\u03bf\u03c5, \u03ba\u03ac\u03c0\u03bf\u03b9\u03bf \u03b5\u03bc\u03b2\u03bb\u03b7\u03bc\u03b1\u03c4\u03b9\u03ba\u03cc \u03c3\u03c4\u03bf\u03b9\u03c7\u03b5\u03af\u03bf \u03c4\u03bf\u03c5 brand \u03c3\u03b1\u03c2, \u03ae \u03ba\u03ac\u03c4\u03b9 \u03c0\u03b9\u03bf \u03ae\u03c0\u03b9\u03b1 \u03b4\u03b9\u03b1\u03c4\u03c5\u03c0\u03c9\u03bc\u03ad\u03bd\u03bf, \u03cc\u03c0\u03c9\u03c2 \u03ad\u03bd\u03b1 \u03c7\u03b1\u03c1\u03b1\u03ba\u03c4\u03b7\u03c1\u03b9\u03c3\u03c4\u03b9\u03ba\u03cc \u03c7\u03c1\u03ce\u03bc\u03b1 \u03c4\u03bf\u03c5 brand \u03c3\u03b1\u03c2.<\/p>\n<p>&#8211; \u0395\u03c0\u03b9\u03b4\u03b9\u03ce\u03ba\u03b5\u03c4\u03b5 \u03c4\u03b7 \u03c3\u03c5\u03bd\u03ad\u03c0\u03b5\u03b9\u03b1<\/p>\n<p>\u03a3\u03c4\u03bf Instagram, \u03b7 \u03c3\u03c5\u03bd\u03ad\u03c0\u03b5\u03b9\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03ba\u03bb\u03b5\u03b9\u03b4\u03af. \u0391\u03bd \u03bf\u03b9 \u03c7\u03c1\u03ae\u03c3\u03c4\u03b5\u03c2 \u03c4\u03bf\u03c5 Instagram \u03bc\u03c0\u03bf\u03c1\u03bf\u03cd\u03bd \u03bd\u03b1 \u03b5\u03c0\u03b9\u03c3\u03ba\u03b5\u03c6\u03b8\u03bf\u03cd\u03bd \u03c4\u03bf \u03c0\u03c1\u03bf\u03c6\u03af\u03bb \u03c3\u03b1\u03c2 \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03ba\u03b1\u03c4\u03b1\u03bb\u03ac\u03b2\u03bf\u03c5\u03bd \u03b3\u03c1\u03ae\u03b3\u03bf\u03c1\u03b1 \u03c4\u03bf \u03bc\u03ae\u03bd\u03c5\u03bc\u03b1 \u03c4\u03bf\u03c5 brand \u03c3\u03b1\u03c2, \u03c4\u03cc\u03c4\u03b5 \u03b8\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03ba\u03b1\u03b9 \u03c0\u03b9\u03bf \u03c0\u03b9\u03b8\u03b1\u03bd\u03cc \u03b1\u03c5\u03c4\u03bf\u03af \u03bd\u03b1 \u03b1\u03ba\u03bf\u03bb\u03bf\u03c5\u03b8\u03ae\u03c3\u03bf\u03c5\u03bd (follow) \u03c4\u03bf brand \u03c3\u03b1\u03c2 \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03b1\u03bb\u03bb\u03b7\u03bb\u03b5\u03c0\u03b9\u03b4\u03c1\u03bf\u03cd\u03bd \u03bc\u03b5 \u03c4\u03bf \u03c0\u03b5\u03c1\u03b9\u03b5\u03c7\u03cc\u03bc\u03b5\u03bd\u03cc \u03c3\u03b1\u03c2.<\/p>\n<p>&#8211; \u0394\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03b5\u03af\u03c4\u03b5 concept-driven \u03bf\u03c0\u03c4\u03b9\u03ba\u03cc \u03c0\u03b5\u03c1\u03b9\u03b5\u03c7\u03cc\u03bc\u03b5\u03bd\u03bf<\/p>\n<p>\u039f\u03b9 \u03b9\u03b4\u03ad\u03b5\u03c2 \u03ba\u03b1\u03b9 \u03bf\u03b9 \u03ad\u03bd\u03bd\u03bf\u03b9\u03b5\u03c2 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b6\u03c9\u03c4\u03b9\u03ba\u03ae\u03c2 \u03c3\u03b7\u03bc\u03b1\u03c3\u03af\u03b1\u03c2 \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03b5\u03bd\u03af\u03c3\u03c7\u03c5\u03c3\u03b7 \u03c4\u03c9\u03bd \u03b4\u03b5\u03b9\u03ba\u03c4\u03ce\u03bd \u03b1\u03c0\u03cc\u03b4\u03bf\u03c3\u03b7\u03c2 (metrics) \u03c4\u03c9\u03bd \u03b4\u03b9\u03b1\u03c6\u03b7\u03bc\u03af\u03c3\u03b5\u03ce\u03bd \u03c3\u03b1\u03c2. \u039c\u03b9\u03b1 \u03b9\u03b4\u03ad\u03b1 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03b6\u03c9\u03bd\u03c4\u03b1\u03bd\u03ad\u03c8\u03b5\u03b9 \u03bc\u03ad\u03c3\u03c9 \u03bc\u03b9\u03b1\u03c2 \u03b1\u03c6\u03b7\u03b3\u03b7\u03bc\u03b1\u03c4\u03b9\u03ba\u03ae\u03c2 \u03b3\u03c1\u03b1\u03bc\u03bc\u03ae\u03c2, \u03ba\u03b1\u03c4\u03ac\u03bb\u03bb\u03b7\u03bb\u03b7\u03c2 \u03b5\u03b9\u03b4\u03b9\u03ba\u03ae\u03c2 \u03b5\u03b9\u03ba\u03b1\u03c3\u03c4\u03b9\u03ba\u03ae\u03c2 \u03bc\u03b5\u03c4\u03b1\u03c7\u03b5\u03af\u03c1\u03b9\u03c3\u03b7\u03c2, \u03ae \u03b5\u03bd\u03cc\u03c2 \u03b8\u03b5\u03bc\u03b1\u03c4\u03b9\u03ba\u03bf\u03cd \u03bc\u03bf\u03c4\u03af\u03b2\u03bf\u03c5 \u03c0\u03bf\u03c5 \u03bd\u03b1 \u03bc\u03b5\u03c4\u03b1\u03c6\u03ad\u03c1\u03b5\u03b9 \u03c4\u03bf \u03bc\u03ae\u03bd\u03c5\u03bc\u03b1 \u03c4\u03bf\u03c5 \u03c0\u03b5\u03c1\u03b9\u03b5\u03c7\u03bf\u03bc\u03ad\u03bd\u03bf\u03c5 \u03c4\u03bf\u03c5 brand \u03c3\u03b1\u03c2.<\/p>\n<p>&#8211; \u039a\u03b1\u03c4\u03b1\u03c3\u03ba\u03b5\u03c5\u03ac\u03b6\u03b5\u03c4\u03b5 \u03b9\u03c3\u03c7\u03c5\u03c1\u03ad\u03c2 \u03c3\u03c5\u03bd\u03b8\u03ad\u03c3\u03b5\u03b9\u03c2<\/p>\n<p>\u039b\u03b5\u03c0\u03c4\u03bf\u03bc\u03ad\u03c1\u03b5\u03b9\u03b5\u03c2 \u03cc\u03c0\u03c9\u03c2 \u03bf \u00ab\u03ba\u03b1\u03bd\u03cc\u03bd\u03b1\u03c2 \u03c4\u03c9\u03bd \u03c4\u03c1\u03af\u03c4\u03c9\u03bd\u00bb, \u03b7 \u03b5\u03c5\u03b8\u03c5\u03b3\u03c1\u03ac\u03bc\u03bc\u03b9\u03c3\u03b7 \u03ba\u03b1\u03b9 \u03b7 \u03c3\u03c5\u03bc\u03bc\u03b5\u03c4\u03c1\u03af\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03ba\u03b1\u03b8\u03bf\u03c1\u03b9\u03c3\u03c4\u03b9\u03ba\u03ad\u03c2 \u03b3\u03b9\u03b1 \u03c4\u03bf \u03ba\u03b1\u03bb\u03cc \u00ab\u03b3\u03c5\u03ac\u03bb\u03b9\u03c3\u03bc\u03b1\u00bb \u03c4\u03c9\u03bd \u03b5\u03b9\u03ba\u03cc\u03bd\u03c9\u03bd \u03c3\u03b1\u03c2 \u03ba\u03b1\u03b9 \u03b5\u03c0\u03b7\u03c1\u03b5\u03ac\u03b6\u03bf\u03c5\u03bd \u03c4\u03bf \u03cd\u03c6\u03bf\u03c2 \u03ba\u03b1\u03b9 \u03c4\u03b7\u03bd \u03b5\u03bd\u03c4\u03cd\u03c0\u03c9\u03c3\u03b7 \u03c0\u03bf\u03c5 \u03b1\u03c6\u03ae\u03bd\u03b5\u03b9 \u03c4\u03bf \u03bf\u03c0\u03c4\u03b9\u03ba\u03cc \u03c3\u03b1\u03c2 \u03c0\u03b5\u03c1\u03b9\u03b5\u03c7\u03cc\u03bc\u03b5\u03bd\u03bf. \u0395\u03af\u03bd\u03b1\u03b9 \u03b5\u03c0\u03af\u03c3\u03b7\u03c2 \u03c3\u03b7\u03bc\u03b1\u03bd\u03c4\u03b9\u03ba\u03cc \u03bd\u03b1 \u03ad\u03c7\u03b5\u03c4\u03b5 \u03c3\u03b1\u03c6\u03ae \u03b5\u03c3\u03c4\u03b9\u03b1\u03ba\u03ac \u03c3\u03b7\u03bc\u03b5\u03af\u03b1. \u0391\u03c0\u03bf\u03c6\u03cd\u03b3\u03b5\u03c4\u03b5 \u03bf\u03c0\u03c4\u03b9\u03ba\u03cc \u03c5\u03bb\u03b9\u03ba\u03cc \u03c4\u03bf \u03bf\u03c0\u03bf\u03af\u03bf \u03b5\u03af\u03bd\u03b1\u03b9 \u03c6\u03bf\u03c1\u03c4\u03c9\u03bc\u03ad\u03bd\u03bf, \u03ae \u03c0\u03b5\u03c1\u03af\u03c0\u03bb\u03bf\u03ba\u03b7\u03c2 \u03c3\u03cd\u03bd\u03b8\u03b5\u03c3\u03b7\u03c2.<\/p>\n<ol start=\"2\">\n<li><strong> \u039a\u03ac\u03bd\u03c4\u03b5 \u03c4\u03b9\u03c2 \u03b4\u03b9\u03b1\u03c6\u03b7\u03bc\u03af\u03c3\u03b5\u03b9\u03c2 \u03c3\u03b1\u03c2 \u03bd\u03b1 \u03b4\u03b5\u03af\u03c7\u03bd\u03bf\u03c5\u03bd \u03b5\u03bd\u03c3\u03c9\u03bc\u03b1\u03c4\u03c9\u03bc\u03ad\u03bd\u03b5\u03c2 (native)<\/strong><\/li>\n<\/ol>\n<p>\u0391\u03bd \u03ba\u03ac\u03c0\u03bf\u03b9\u03bf\u03c2 \u03c7\u03c1\u03ae\u03c3\u03c4\u03b7\u03c2 \u03c0\u03bb\u03bf\u03b7\u03b3\u03b5\u03af\u03c4\u03b1\u03b9 \u03c3\u03c4\u03b7 \u03c1\u03bf\u03ae \u03b5\u03b9\u03b4\u03ae\u03c3\u03b5\u03c9\u03bd \u03c4\u03bf\u03c5 Instagram \u03c4\u03bf\u03c5 \u03ba\u03b1\u03b9 \u03b4\u03b5\u03b9 \u03bc\u03b9\u03b1 \u03b1\u03bd\u03ac\u03c1\u03c4\u03b7\u03c3\u03b7 \u03c0\u03bf\u03c5 \u03bc\u03bf\u03b9\u03ac\u03b6\u03b5\u03b9 \u03bc\u03b5 \u03b4\u03b9\u03b1\u03c6\u03ae\u03bc\u03b9\u03c3\u03b7, \u03c4\u03bf \u03c0\u03b9\u03b8\u03b1\u03bd\u03cc\u03c4\u03b5\u03c1\u03bf \u03b5\u03af\u03bd\u03b1\u03b9 \u03cc\u03c4\u03b9 \u03b8\u03b1 \u03c4\u03b7\u03bd \u03c0\u03c1\u03bf\u03c3\u03c0\u03b5\u03c1\u03ac\u03c3\u03b5\u03b9 \u03ac\u03bc\u03b5\u03c3\u03b1. \u039f\u03b9 \u03c0\u03b9\u03bf \u03b5\u03c0\u03b9\u03c4\u03c5\u03c7\u03b5\u03af\u03c2 \u03b4\u03b9\u03b1\u03c6\u03b7\u03bc\u03b9\u03c3\u03c4\u03b9\u03ba\u03ad\u03c2 \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b5\u03c2 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b5\u03ba\u03b5\u03af\u03bd\u03b5\u03c2 \u03c0\u03bf\u03c5 \u03b4\u03b5\u03bd \u03bc\u03bf\u03b9\u03ac\u03b6\u03bf\u03c5\u03bd \u03ba\u03b1\u03bd \u03bc\u03b5 \u03b4\u03b9\u03b1\u03c6\u03b7\u03bc\u03b9\u03c3\u03c4\u03b9\u03ba\u03ad\u03c2 \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b5\u03c2! \u0391\u03bd\u03b1\u03bc\u03b9\u03b3\u03bd\u03cd\u03bf\u03bd\u03c4\u03b1\u03b9 \u03bf\u03bc\u03bf\u03b9\u03bf\u03b3\u03b5\u03bd\u03ce\u03c2 \u03bc\u03b5 \u03c3\u03c5\u03bd\u03ae\u03b8\u03b5\u03b9\u03c2 \u03b1\u03bd\u03b1\u03c1\u03c4\u03ae\u03c3\u03b5\u03b9\u03c2, \u03b4\u03af\u03bd\u03bf\u03bd\u03c4\u03b1\u03c2 \u03c4\u03b7\u03bd \u03af\u03b4\u03b9\u03b1 \u03b1\u03af\u03c3\u03b8\u03b7\u03c3\u03b7 \u03c3\u03c4\u03bf \u03c7\u03c1\u03ae\u03c3\u03c4\u03b7 \u03bc\u03b5 \u03b5\u03ba\u03b5\u03af\u03bd\u03b7 \u03c0\u03bf\u03c5 \u03b8\u03b1 \u03ad\u03c0\u03b1\u03b9\u03c1\u03bd\u03b5 \u03b1\u03c0\u03cc \u03c4\u03bf \u03c4\u03c5\u03c0\u03b9\u03ba\u03cc \u03c0\u03b5\u03c1\u03b9\u03b5\u03c7\u03cc\u03bc\u03b5\u03bd\u03bf \u03c4\u03b7\u03c2 \u03c0\u03bb\u03b1\u03c4\u03c6\u03cc\u03c1\u03bc\u03b1\u03c2. \u039c\u03b5 \u03ac\u03bb\u03bb\u03b1 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\u03b5\u03c0\u03b1\u03bd\u03b1\u03c7\u03c1\u03b7\u03c3\u03b9\u03bc\u03bf\u03c0\u03bf\u03b9\u03bf\u03cd\u03bd \u03b3\u03b9\u03b1 \u03c4\u03b7 \u03b4\u03b9\u03b1\u03c6\u03ae\u03bc\u03b9\u03c3\u03ae \u03c4\u03bf\u03c5\u03c2 \u03c3\u03c4\u03bf Instagram \u03c4\u03b7\u03bd \u03c0\u03c1\u03bf\u03cb\u03c0\u03ac\u03c1\u03c7\u03bf\u03c5\u03c3\u03b1 \u03c3\u03c4\u03cc\u03c7\u03b5\u03c5\u03c3\u03b7 (ad targeting) \u03c4\u03c9\u03bd \u03b4\u03b9\u03b1\u03c6\u03b7\u03bc\u03af\u03c3\u03b5\u03ce\u03bd \u03c4\u03bf\u03c5\u03c2 \u03c3\u03c4\u03bf Facebook. \u0391\u03c5\u03c4\u03cc \u03c3\u03c5\u03bd\u03b5\u03c0\u03ac\u03b3\u03b5\u03c4\u03b1\u03b9 \u03cc\u03c4\u03b9 \u03c4\u03b1 \u00ab\u03b5\u03bd\u03b4\u03b9\u03b1\u03c6\u03ad\u03c1\u03bf\u03bd\u03c4\u03b1\u00bb (interests) \u03c4\u03bf\u03c5 Facebook, \u03bf\u03b9 \u00ab\u03ba\u03b1\u03c4\u03b7\u03b3\u03bf\u03c1\u03af\u03b5\u03c2\u00bb (categories), \u03bf\u03b9 \u00ab\u03c3\u03c5\u03bc\u03c0\u03b5\u03c1\u03b9\u03c6\u03bf\u03c1\u03ad\u03c2\u00bb (behaviors), \u03bf\u03b9 \u00ab\u03c3\u03c5\u03bd\u03b4\u03ad\u03c3\u03b5\u03b9\u03c2\u00bb (connections), \u03c4\u03bf \u00abWiFi\u00bb \u03ba\u03b1\u03b9 \u03c4\u03b1 \u03c0\u03b1\u03c1\u03ac\u03b8\u03c5\u03c1\u03b1 \u03ba\u03b1\u03b8\u03bf\u03c1\u03b9\u03c3\u03bc\u03bf\u03cd \u03c7\u03b1\u03c1\u03b1\u03ba\u03c4\u03b7\u03c1\u03b9\u03c3\u03c4\u03b9\u03ba\u03ce\u03bd (attribution windows) \u03bc\u03c0\u03bf\u03c1\u03bf\u03cd\u03bd \u03cc\u03bb\u03b1 \u03c4\u03bf\u03c5\u03c2 \u03bd\u03b1 \u03b5\u03c6\u03b1\u03c1\u03bc\u03bf\u03c3\u03c4\u03bf\u03cd\u03bd \u03c3\u03b5 \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b5\u03c2 \u03c3\u03c4\u03bf Instagram, \u03b5\u03be\u03b1\u03c3\u03c6\u03b1\u03bb\u03af\u03b6\u03bf\u03bd\u03c4\u03b1\u03c2 \u03cc\u03c4\u03b9 \u03c4\u03b1 brands \u03b8\u03b1 \u03b5\u03c0\u03b9\u03c4\u03c5\u03b3\u03c7\u03ac\u03bd\u03bf\u03c5\u03bd \u03b1\u03c0\u03ae\u03c7\u03b7\u03c3\u03b7 \u03c3\u03c4\u03bf \u03ba\u03b1\u03c4\u03ac\u03bb\u03bb\u03b7\u03bb\u03bf \u03ba\u03bf\u03b9\u03bd\u03cc \u03ba\u03b1\u03b9 \u03c4\u03c9\u03bd \u03b4\u03cd\u03bf \u03c0\u03bb\u03b1\u03c4\u03c6\u03bf\u03c1\u03bc\u03ce\u03bd.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u0395\u03af\u03bd\u03b1\u03b9 \u03b3\u03b5\u03bd\u03b9\u03ba\u03ac \u03c0\u03b1\u03c1\u03b1\u03b4\u03b5\u03ba\u03c4\u03cc \u03cc\u03c4\u03b9 \u03b5\u03ba\u03c4\u03cc\u03c2 \u03b1\u03c0\u03cc \u03c4\u03b7\u03bd \u03ba\u03b1\u03c4\u03b1\u03c3\u03ba\u03b5\u03c5\u03ae \u03b9\u03c3\u03c4\u03bf\u03c3\u03b5\u03bb\u03af\u03b4\u03c9\u03bd \u03ba\u03b1\u03b9 \u03c4\u03b7 \u03b4\u03b9\u03b1\u03c6\u03ae\u03bc\u03b9\u03c3\u03b7 \u03bc\u03ad\u03c3\u03c9 \u03c4\u03b7\u03c2 Google, \u03bf\u03b9 \u03b4\u03b9\u03b1\u03c6\u03b7\u03bc\u03af\u03c3\u03b5\u03b9\u03c2 \u03bc\u03ad\u03c3\u03c9 \u03c4\u03c9\u03bd social media \u03ba\u03b1\u03b9 \u03b5\u03b9\u03b4\u03b9\u03ba\u03cc\u03c4\u03b5\u03c1\u03b1 \u03c4\u03bf\u03c5 Instagram, \u03ad\u03c7\u03bf\u03c5\u03bd \u03ae\u03b4\u03b7 \u03b5\u03bd\u03c3\u03c9\u03bc\u03b1\u03c4\u03c9\u03b8\u03b5\u03af \u03b4\u03c5\u03bd\u03b1\u03bc\u03b9\u03ba\u03ac \u03c3\u03c4\u03bf \u03c7\u03ce\u03c1\u03bf \u03c4\u03bf\u03c5 Web Marketing.<\/p>\n","protected":false},"author":6,"featured_media":7448,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"slim_seo":{"title":"\u03a0\u03ce\u03c2 \u03bd\u03b1 \u03be\u03b5\u03ba\u03b9\u03bd\u03ae\u03c3\u03b5\u03c4\u03b5 \u03b4\u03b9\u03b1\u03c6\u03b7\u03bc\u03b9\u03c3\u03c4\u03b9\u03ba\u03ae \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b1 \u03c3\u03c4\u03bf Instagram; - OnLine Magazine","description":"\u0395\u03af\u03bd\u03b1\u03b9 \u03b3\u03b5\u03bd\u03b9\u03ba\u03ac \u03c0\u03b1\u03c1\u03b1\u03b4\u03b5\u03ba\u03c4\u03cc \u03cc\u03c4\u03b9 \u03b5\u03ba\u03c4\u03cc\u03c2 \u03b1\u03c0\u03cc \u03c4\u03b7\u03bd \u03ba\u03b1\u03c4\u03b1\u03c3\u03ba\u03b5\u03c5\u03ae \u03b9\u03c3\u03c4\u03bf\u03c3\u03b5\u03bb\u03af\u03b4\u03c9\u03bd \u03ba\u03b1\u03b9 \u03c4\u03b7 \u03b4\u03b9\u03b1\u03c6\u03ae\u03bc\u03b9\u03c3\u03b7 \u03bc\u03ad\u03c3\u03c9 \u03c4\u03b7\u03c2 Google, \u03bf\u03b9 \u03b4\u03b9\u03b1\u03c6\u03b7\u03bc\u03af\u03c3\u03b5\u03b9\u03c2 \u03bc\u03ad\u03c3\u03c9 \u03c4\u03c9\u03bd social media \u03ba\u03b1\u03b9 \u03b5\u03b9\u03b4\u03b9\u03ba\u03cc\u03c4\u03b5\u03c1\u03b1 \u03c4\u03bf\u03c5 Instagr"},"footnotes":""},"categories":[31,6],"tags":[78,1375,2328,2332,632,2331,2330,2329,2333],"class_list":["post-7447","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-internet","category-6","tag-facebook","tag-google","tag-instagram","tag-netplanet-gr","tag-social-media","tag-web-marketing","tag-2330","tag-2329","tag-2333"],"_links":{"self":[{"href":"https:\/\/www.onlinemagazine.gr\/index.php?rest_route=\/wp\/v2\/posts\/7447","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.onlinemagazine.gr\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.onlinemagazine.gr\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.onlinemagazine.gr\/index.php?rest_route=\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.onlinemagazine.gr\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=7447"}],"version-history":[{"count":1,"href":"https:\/\/www.onlinemagazine.gr\/index.php?rest_route=\/wp\/v2\/posts\/7447\/revisions"}],"predecessor-version":[{"id":7450,"href":"https:\/\/www.onlinemagazine.gr\/index.php?rest_route=\/wp\/v2\/posts\/7447\/revisions\/7450"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.onlinemagazine.gr\/index.php?rest_route=\/wp\/v2\/media\/7448"}],"wp:attachment":[{"href":"https:\/\/www.onlinemagazine.gr\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=7447"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.onlinemagazine.gr\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=7447"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.onlinemagazine.gr\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=7447"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}